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New Haven, CT · Est. 2025 · Hiring now

A career that actually
lights you up.

No experience needed and no gatekeeping. Bring the energy — we coach you daily, in person, until 'new' turns into 'unstoppable'.

Join a team that's actually going somewhere.

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Founded — the newest branch of an international network

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Leaders promoted from within

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Experience required to start

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Core skills we coach every day

The Opportunity

Built to switch you on.

This isn't a 'get some experience for the résumé' job. It's daily mentorship, a clear path up and zero waiting your turn — at a brand-new branch where the ceiling hasn't even been built yet.

No experience needed

We hire for attitude and coach the skills. Our simple, replicable systems get you confident fast — like, weeks not years fast.

Daily coaching

Sales fundamentals, communication, goal-setting and mindset — mentored in person, every single day. No pre-recorded modules.

Travel opportunities

Earn your way to national events, networking trips and reward getaways with the team.

Grow at your pace

Take on new responsibility as you develop. Promotion is on merit, not tenure — nobody here is "waiting their turn".

The Role

What a Sales Representative actually does.

Sales Representatives are the friendly face of the brands we represent. Everyone scrolls past ads — nobody scrolls past a real conversation. That’s the whole job: being the human that cuts through the noise.

The skills you leave with

  • Relationship building
  • Product knowledge
  • Sales fundamentals
  • Goal planning
  • Time management
  • Communication
  • Self-motivation
  • Empathy
  • Problem solving
  • Active listening
  • Adaptability
  • Resilience
Events

Event Marketing

Pop-ups, venues and community events. High-energy, face-to-face experiences that build genuine connections.

Residential

Residential Campaigns

Neighborhood campaigns where real conversations on the doorstep turn interest into loyal customers.

B2B

Business to Business

Connect directly with decision-makers, present with confidence, and represent brands with passion.

Your Growth Path

We build leaders, not headcount.

Our founder walked every step of this exact path — from first knock to owning the branch. Here it is, from day one.

  1. 01

    Sales Representative

    Learn the fundamentals with daily coaching. Represent leading brands face-to-face and build real confidence.

  2. 02

    Sales Coach

    Coach newer reps and run coaching sessions while continuing to sharpen your own sales.

  3. 03

    Team Leader

    Lead a small team, hold the standard and own their development and results.

  4. 04

    Assistant Manager

    Own client campaigns and learn recruitment, performance management and the operational side of the business.

  5. 05

    Branch Owner

    Open and run your own market — exactly how Illuminating Marketing itself started. Build your own team from the ground up.

Our mission

To build people to their fullest potential.

What we stand for

Six values we actually live by.

Culture isn't a poster on the wall here — it's how we show up for each other every day.

01

Respect

To be able to work within a successful team.

02

Positive

We influence all contributors within our business and leave a lasting impression for everyone.

03

Accountability

Take control of our opportunity and look at all situations as a possibility to grow and develop.

04

Investable

Do what we say we're going to do and create the right working environment for brand ambassadors, clients and collaborators.

05

Supportive

Provide support to like-minded people at every level.

06

Fearless

Create an environment with no seniority and allow the right examples to grow.

Straight from the team

Thinking about applying? Read this first.

We get it — 'face-to-face marketing' can sound intimidating when you've never done it before. So here's the honest truth: none of us started as experts. Not even our founder — she started exactly where you are right now.

What we had was the willingness to learn, to show up, and to back ourselves. If that sounds like you, you'll fit right in. We'll coach you through everything else — and we'll have a genuinely good time doing it.

Come see what a day with us actually looks like. Worst case, you learn skills that'll serve you for life. Best case, you find your people.

— Rafaela & the Illuminating teamNew Haven, CT

Life at Illuminating

Big energy. Real people. Zero corporate.

Fast days, loud wins and a team that feels like your people. This is what it actually looks like.

Follow @illuminatingmarketing
The team on stage at the BA Awards, London
The whole team together
Celebrating together at an awards night
Networking trip in Istanbul
Celebrating a win in the office
A reward day out with the team
A packed awards audience
A team event night

The Word on Us

Don’t just take our word for it.

5.0 on Google

We’re a young company building our reputation one conversation at a time — here’s what people say about working with this team.

“Joined with zero sales experience and the coaching completely changed my confidence. Best decision I have made.”

JJordan M.Sales Representative

“The culture is unreal. Everyone genuinely wants you to win and the growth is real — I got promoted within months.”

AAlexis R.Sales Coach

“Professional, energetic and effective. Their team represented our brand better than we could have hoped.”

DDevon P.Client Partner

“Great people, great energy and actual opportunities to travel and move up. Would recommend to anyone driven.”

SSam T.Sales Representative

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Trusted by brands

The brands we represent, in their words.

In the US we represent brands like HelloFresh, Factor and The Modern Milkman — the same national campaigns run across our partner network. Here is what partner leaders say about working with this team.

“Illuminating Marketing has been representing The Modern Milkman in the US since 2025, and the impact was immediate. Their team of Brand Ambassadors quickly became an invaluable extension of our marketing and sales department, and their face-to-face campaigns consistently turn real conversations into loyal customers. Rafaela and her team developed inside a partnership that has delivered for us for years across the UK and the US — and it shows. We look forward to growing across the US together.”
Thomas ShawThomas ShawInternational Expansion ManagerThe Modern Milkman
“Illuminating Marketing was founded by leadership developed inside our trusted partner network, so we knew exactly what we were getting: outstanding results and long-term, satisfied customers. Their expertise in direct sales makes them a go-to choice to represent our top brands as they expand across the US. As a young, fast-growing organisation they provide excellent growth and development prospects for their team members, which perfectly aligns with Amplifi's values and culture.”
Simon MurphySimon MurphyFounderAmplifiAcwyre

Where We Are

One office. Unlimited ceiling.

Home base is New Haven, CT — and we’re hiring right now.

Opened May 2025

New Haven, CT

Our HQ — led by founder Rafaela Martinez and growing every month. Joining now means founding-team energy: the people here today are the leaders of the markets we open next.

155 East St, New Haven, CT 06511Get directions →

More markets are coming — and the leaders who’ll open them are joining right now.

Questions?

The honest answers.

No fluff — here's what people actually want to know before they apply.

Do I need experience?

No. We hire for attitude and coach the rest. Most of the team started with no sales background at all — our simple, replicable systems and daily coaching get you up to speed fast.

What does a Sales Representative actually do?

You represent leading brands face-to-face at events, in residential campaigns and in B2B settings. Day to day it is real conversations, building genuine connections and helping people say yes to great offers.

How do I get promoted?

Purely on merit. We promote from within, so as you develop your skills you can move from Sales Representative to Sales Coach, Team Leader, Assistant Manager and ultimately Branch Owner — running your own market, exactly like our founder did.

Are there travel opportunities?

Yes. Top performers earn their way onto national events, networking trips and reward getaways with the team throughout the year.

Where are you located?

Our office is in New Haven, CT — and it is actively hiring. More markets are on the roadmap as our people grow into leading them.

How do I apply?

Hit “Apply now” and you will be taken straight to our application. It only takes a couple of minutes.

Your move

Ready to flip the switch?

No experience, no ceiling, no boring desk job. Just bring the energy — we'll build the career with you.